The primary target audience for this assignment is international students. The video incorporates various commercial clips, complemented by voiceover, to form an enrollment video of the Marketing Department.

 

The video begins with the phrase 'Do you know why everything exists in the world,' exploring aspects of daily life, the convenience of technological advancements, and people's brand choices. Transitioning with the phrase 'but what? What helps the world change, what things bring joy into our life, how do we know them,' highlights the interconnectedness of everything in life with marketing. The video concludes with 'Don't be the one played by marketing, be the one who makes the decision.'