

My
Project
Market Research
Expanding The DJ Company NL to Denmark
Anticipated 100 leads from Danish users through social media to the website in the first three months
Apr 2023 - Jul 2023

Storytelling
Youtube
International students cook Malaysian cuisine on a limited budget with Taiwanese ingredients and humorous narration throughout
Dec 2021

Competition
Mice Destination Marketing
1st place in English Presentation and 2nd Place in Marketing Proposal
May 2019 - Jul 2019

Online Marketing
Online to Offline
2,648 fan comments and a reach of over 50,000 people in an FB post
Jul 2018 - Jun 2019

Thesis
Analysed datasets from 17 companies, Leveraged that driven and traditional heuristic models attribution modelling to allocate equal credit for each touchpoint.
Jun 2022 - Jan 2023

Fundraising
Chinese Long Term Care Association
Funded NT$ 30,000 in two month
Apr 2019 -Jun 2019

Integration
Kebuke Tea Co.
10% increase in the usage of the ordering system
